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State of the Intercultural Training Field
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Wednesday, June 10, 2009
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This informative panel discussion will focus on how to get corporate decision makers to buy what intercultural businesses are selling. The presentation will delve into the corporate psyche and explore the corporate mindset that drives decisions on purchases of what have been traditionally viewed as soft services (such as intercultural services). Practical tips on product positioning and influence selling will be shared to ensure that decision-makers understand the clear value that intercultural services can bring to the corporation's bottom line (not just to the individual employee). (more...)
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Location: AFS - American Field Service AFS
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Time: 6:30 PM
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